Katie specializes in media relations and strategic communications for clients in the health care, non-profit, education, public affairs and retail sectors. Katie also plans and develops social media strategies and company policies for clients.
Prior to joining Slowey/McManus, Katie was a public relations specialist for Blue Cross Blue Shield of Massachusetts, where she successfully generated top-tier media coverage in local, national and trade publications including the Boston Globe, Boston Business Journal, New York Times and the Boston Herald. Katie helped to develop the company’s short- and long-term communications plans and messaging to enhance brand identity, protect institutional reputation and influence public discourse.
Katie also worked at The Castle Group, Inc., coordinating campaigns for agency activities related to organizations such as Goodwill Industries, the March of Dimes, and the Smaller Business Association of New England.
A graduate of the University of Massachusetts Boston, Katie holds a bachelor’s degree in English.